If you can’t come up with anything for content, think about the following questions and you should be able to come up with at least 2-3 ideas for each thing.

Firstly, pick a theme — and more specifically, pick an action that you’d like the people who follow you to do (ie. Opt into your money playbook)

Then, post 1-2 of each of the following post types IN ORDER.

Watch how this flow brings them through the psychology of making decisions and starts conversations.

POST I: INTRODUCTION

Introduce them to the problem — what do they want? What are they lacking? What do they think is stopping them?

POST II: CREATE CURIOSITY

Pull back the curtain and show them what they’ve been missing. What should they know that they probably don’t? What’s a common misconception that most people subscribe to that isn’t true (or isn’t the complete picture)? What’s the hidden cost of NOT achieving this goal?

POST III: INCREASE DESIRE

Help them see what it would be like when they have it — before you breakdown the actual features and benefits, make them WANT the lifestyle.

POST IV: TEASE THEM

At this point, introduce the thing and outline the features and benefits. By this point, if you’ve done it right, they’ll be salivating for whatever it is you’re offering.

POST V: MAKE THEM TAKE ACTION

This is where scarcity comes in. Let them know why they should take action now instead of waiting.

This gives them time to come to their own conclusions and will increase your conversion rates for social media.

Let me know if this was helpful!